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About Shecy
Shecy pearl jewelry – shining on the beauty queen

Guilin, CN, Jul 25, 2008 - Shecy pearl jewelry (www.shecypearljewelry.com) will be the sponsor of the Sixth National America Queen Pageant, which will take place at the Daytona Beach Resort, Daytona Beach, Florida from July 30 to August 3, 2008.

As the leading pearl online store and fashion icon of the pearl world, Shecy is taking a more active role in fashion and beauty world than before. And this year, Shecy will be one of the thrilling sponsors of the America queen pageant, which will let Shecy elegant and modern pearl jewelry shining on the Sixth Annual National America Queen Pageant winners.

"It would be wonderful if we could have the winner's prizes, as sponsored by Shecy Pearl." Connie Wallace, the America Queen Pageant executive director.

The Shecy Pearl responsible person Ms. Joyce said: "We pay special attention to this sponsorship and do enjoy contacting with you."

We believe that these will be a special occasion for Shecy Pearl and Sixth National America Queen Pageant in 2008.

Shecy summer staff training
July, 2008

Guilin, China, July 15, 2008 –Shecy staffs just received short term summer training to update their jewelry's skills and knowledge.

"Shecy staffs are very professional at pearl jewelry knowledge and skills already", says Jessica, the Shecy gemologist, "but step forward and move up the stack are our goal to service our customers."

The training has two parts: pearl grading system and the fineness of precious metal alloys and designation. Shecy original pearl grading system is based on GIA pearl grading system; it includes the quality factors size, shape, luster, nacre thickness and surface. But considering the market situation and fashion trendy factor, Shecy took overtone into consideration. For example, the Tahitian pearl with certain combinations of both body color and overtones generate high prices due to their rarity and value.

"We achieved deeper understanding about the pearl grading system and the fineness of precious metal. This would certainly help us to serve our customer with more professional knowledge." Mr. Andy, the Shecy advisor.

Shecy Pearls Donated over $16,000 to Charities

Guilin, CN, Oct 23, 2007— In order to reward customers' support, Shecy Pearls have donated some of their high-end pearl jewelry to a number of charities in USA, England and Australia.

Shecy Pearls (www.shecypearljewelry.com) is a leading pearl jewelry supplier in China, which has been in the industry for over thirteen years, and whose main customers are from USA, Europe, Australia and other countries in Asia. In 2006, Shecy Pearls opened their online pearl jewelry store. With their effort and customers' loyal support, this online store has been growing very fast. To reward customers, at the one-year anniversary of the online store, Shecy Pearls decided to donate a number of their high-end jewelry to charities.

"During the past thirteen years, especially the last one year when our online store just started, our customers gave us valuable support. Their purchase, advises, and good or bad comments all encourage us to improve our work. It's time for us to contribute something back. We think charity is good, which could help us distribute our contributions to the people who really need," says Ivy Huang, the Deputy General Manager of Shecy Pearls. "We already donated to MetroLacrosse and Young People's Chorus in USA, Ronald McDonald House Charities in Australia, and we are going to send our donation to Breakthrough "Pink" Charity Ball in England soon. The charities in USA and Australia are for the education of children, while the charity in England is to support breast cancer cure research."

In all, Shecy Pearls donated over $16,000 to the fore-mentioned charities. The donations are mainly high quality South Sea Pearl jewelry and Tahitian Pearl jewelry with exquisite design. All donations are sent to the charity ball fund-raising auctions. "We hope we could help raise funds as much as possible with our beautiful pearl jewelry," says Ivy.

Reference:
Young People's Chorus—Gala Concert
http://www.ypc.org/gala

MetroLacrosse--Fall Ball
http://www.metrolacrosse.com/events/fallball/index.php

Ronald McDonald House Charities—Mercedes-Benz Bling Ball
http://www.blingball.com.au

Breakthough breast cancer—"Pink" Charity Ball
http://www.breakthrough.org.uk/you_can_help/events/pink_charity.html
Oct 23, 2007

This Season ShecyPearls sales volume set a new record by the use of graphic media
August 2007

Guilin, China, Oct 20, 2007 – We are glad to announce that our sales volume had increased 25 percent during September and October and set a new record.

August 2007 was the one-year anniversary for Shecy Pearls online store. Besides the celebrations of the significant achievements, the management decided to move on to a new marketing strategy, which was to advertise with some graphic media other than simply depending on online sources. "We want to show all customers that we are not just behind the computer, but we have personality and we are totally an ongoing and fast-growing pearl jewelry company," says Ivy Huang, the Deputy General Manager of ShecyPearls. "Our customers' positive comments also encouraged us to expose more to the world and let more and more people know that we are the best choice for purchasing pearl jewelry. As the coming holiday season would be a good chance for business opportunity, we started advertising with graphic media in September and October. As can be seen, it was a good decision."

During September and October, ShecyPearls had advertised with different magazines and newspapers, including Elle, Red, and Psychologies in UK, and Vogue Patterns and Patriot-News (newspaper) in America. Advertising in graphic media helped us increase more exposure to all-class customers and raise the sales volume by 25 per cent, which hit an all-time high.

Besides Beauty, There Are More - An Interview Of CEO Of Shecy Pearls
by Ben Depp

"Well, we also encountered lots of difficulties at very beginning, but we understand very well that it is normal for an online jewelry store. People hesitate when they are deciding to pay a big amount of money to a new online store. Also, Chinese jewelry is always not the first choice for jewelry lovers, especially westerners, due to people's traditional suspicion on its design and quality. To remove customers' suspicion, ensured quality of our products is most important. And we also provide 90-day unconditional 100% money back guarantee." Shecy Pearls has a big collection of all types of pearl jewelry in a variety of color, size and shape. "Our south sea pearls are mainly imported from Australia; Tahitian pearls are mainly from France. We also import Akoya pearls of 9mm or bigger from Japan. Our freshwater pearls and small Akoya pearls are from China." says Paul. "We spent a long time on traveling around to select pearl suppliers at very first. That was really a hard time for us. Now we already have our stable and reliable pearl source suppliers. We are very happy with the quality pearls we get."...

Try Different Pearl jewelry In Virtual Way
August, 2007

Shecy Pearls Stars, a funny little game, which will be released soon in the coming month will help Shecy Pearls visitors experience a vivid online-shopping mode. Try different styles of Shecy pearl jewelry with a virtual model whom can be changed into blue, black and blown eyes, up to 8 hair colors and styles and several optional skin colors. You will find the best pearl jewelry you want.

Shecy Will Launch Its Club Service Soon
June, 2007

With online customers exceeded 20,000 by June 2007, Shecy is going to launch its Club System to provide better services in September. Customers can easily manage their shopping cart and track orders quickly in their account. This service will also include a rewards program and many other funny new functions. Rewards program is basing on the rule of getting points to exchange pearl jewelry and some worth-to-have stuffs. Keep an eye on Shecy Pearls, its Club Card will soon be released. Get the Club membership, enjoy both beautiful pearl jewelry and happy shopping experience.